Thursday, 23 January 2014

Type, methods and source of research.


Quantitative
Qualitatvive

Primary research

  • Interviews /QA
  • Self shot footage that/observations 
  • A discovery you have made that no one else has found yet.
  •  Surveys/questionnaires 

Secondary research

  • Books
  • News paper 
  • Internet 
  • Videos 
  • Films/documentaries 
  • Leaflets/Flyers 
  • Radio/Audio 
  • Tv/Nes programes 
  • Word of mouth/conversations. 
  • Archives 

Market research. (Your rivals/competitors) 

How will you beat them? 
  • Take their ideas and try to make them better or explain them more? 
  • Gather the information of what they want. Then tell them what they want. 
  • Your potential audience will increase as your show would be unique  

Audience research (What do they want to see)

  • Use a survey 
  • interviews
  • social media (Facebook, twitter ect) 


Interpretation (evaluate it to the audience) 
  • The research should inform your production and your ideas of what your doing. 









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